Ferguson Home Grand Opening — A She Is Experiences Activation

A premium fragrance activation that turned a grand opening into a hands-on wellness moment — and left a lasting impression on 100 guests.

The Ask

Ferguson Home needed a signature, on-brand experience for their grand opening — a memorable activation for 100 guests that reflected their premium identity.

What We Delivered

We were selected over national competition to lead "The Estate" — a custom room spray and fragrance activation with co-branded packaging, delivering a hands-on, wellness-forward moment for all 100 guests.

The Outcome

A standout activation that elevated the event and led directly to a new invitation to lead an experience for the Kohler team — proof that a She Is experience creates lasting brand impact.

Activation Gallery

Scenes From The Estate

Blue Ferguson Home welcome display at the grand opening

Make your own room spray sign at the Ferguson Home fragrance activation

The Estate room spray fragrance bar arranged for Ferguson Home guests

Guests mingling at the Ferguson Home grand opening activation

The Estate fragrance bar with co-branded packaging

Guests creating custom room sprays at the activation bar

She Is Experiences team guiding guests through scent selection

Hands-on fragrance blending at the Ferguson Home event

Bring an Experience Like This to Your Brand

Let’s design a custom scent activation that reflects your brand and gives your guests something unforgettable to take home.

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